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Inserts feel like low-effort marketing, a little bonus for buyers… until a few sellers push them too far.

• Is your store visible to millions of buyers? 🛒

• If your insert asks for this, count your Amazon days 🔴

• Thought of the Day 🍴

SELLERBITES INBOX

Why experienced sellers won't touch this review tactic

An Amazon seller (OP) asked: “Is this allowed?” after receiving a product insert that promised a £20 (over $26) gift card in exchange for a five-star review.

Inside the package, OP found a setup that immediately set off red flags:

• 5-star demand: The insert explicitly instructed buyers to leave a five-star review.

• Proof required: Buyers were told to screenshot the review as verification.

• Private incentive: The gift card would be sent after contacting the seller off Amazon via email.

📌 The line sellers shouldn’t cross

On the surface, it looked harmless. But IYKYK… that’s a ticking time bomb waiting to go off.

Rather than ignoring it, the community emphasized reporting to protect both buyers and the marketplace.

As they say, if a tactic requires screenshots, side emails, or secrecy, it’s already too risky.

THOUGHT OF THE DAY

Shortcuts that undermine trust usually cost more than the growth they promise.

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